Over a month and a half after the Indie Games Winter Uprising event began we are just now concluding. It’s been a pretty wild ride for the developers who were a part of it and, even more so, the person running the whole thing Robert Boyd, developer of Breath of Death VII and Cthulhu Saves the World.
It’s funny, just a few days into the event there were already a few press outlets calling the event a failure, something that I then ranted a bit on for a while. It seems shortsighted to me, personally, that the mainstream video game press be so cynical against what amounted to no more than a handful of indie developers banding together to help promote their games. To instantly write it off as a failure was not only frustrating to me, as an indie game writer, but also to the developers still participating in the event.
Anyway, Robert Boyd actually answered a few questions for me post-Indie Game Winter Uprising as a sort of conclusion piece in how well he thought it did, what the event did overall for the developers and channel and whether or not there will ever be another one.
Overall, how are you feeling post-Winter Uprising?
Good overall. It was more work to organize than I expected, but I’m glad I did it.
Has the event matched or exceeded your expectations?
As far as coverage goes, it has definitely exceeded my expectations. Not only did we get articles and reviews from many major sites, but Microsoft even officially recognized the event and did a dashboard promotion.
As far as sales go, I think everybody got a bit of a boost, but nobody’s going to be retiring as a millionaire quite yet.
Were you happy Microsoft came in at the end to lend a hand, so to say, by featuring it in their “Spotlight” section on the Dashboard?
Very happy. Hopefully, this is a sign of greater support in general for the platform from Microsoft and not just a one of event.
Epic Dungeon has sold over 11,000 and ZP2KX has sold over 9,200. Has any other games come close to matching or exceeding that kind of success?
I don’t have sales figures from all of the developers who participated, but I believe those are the 2 games in the promotion with the highest sales. In terms of revenue, Cthulhu Saves the World is probably at the top.
How well has Cthulhu Saves the World done since release, granted it’s only been out for a little while?
It’s been out for 2 weeks and it’s doing very well. We have received very positive reviews from Eurogamer, GamesRadar, and Joystiq among others, and our average user rating in the US is 4.5/5 which puts us in the top 10 best rated. We’ve sold 6,298 copies in the first 14 days which is just slightly less than what we sold in the first 14 days for Breath of Death VII: The Beginning, but of course, Cthulhu Saves the World is at a higher price point so we’re making a lot more revenue this time around.
What’s happening with Rickenbacker vs. the Aliens?
I believe it’s been canceled.
Many game journalists were beginning to claim that the Winter Uprising event wasn’t that successful a couple weeks into the event, did this deter you in anyway?
It annoyed me a bit that some journalists misread some of the things I said in an interview with Edge, but no, it didn’t deter me.
Is it safe to assume that you would be interested in hosting another such event? Maybe on an annual or bi-annual basis?
I haven’t decided yet. If I do organize another event, then it would probably be annually – I don’t really have the time to do it more often that than, plus I think doing it too frequently would diminish the effect.
Huge thank you to Robert Boyd for answering a few questions. I certainly hope they attempt to do another event like this next winter. It was a great way to highlight some of the premiere games coming out.